Presentation: "Scaling Australia's Most Popular Online News Sites with Enterprise Ehcache"

Time: Friday 16:50 - 17:50

Location: Concordia Room

Abstract:   Matthias Matook, Enterprise Architect at Ecetera Pty. Ltd in Sydney, and Ari Zilka, Founder and CTO of Terracotta, share the real-world experience of implementing Enterprise Ehcache at Australia’s most visited online news sites. The talk will focus on the challenges and technical solutions to deal with massive page hits, high concurrency and how to achieve linear scalability without additional hardware.

Ari Zilka, Founder, Terracotta

 Ari  Zilka, Founder

Prior to founding Terracotta in 2003, Ari was an Entrepreneur-in-Residence at Accel Partners. Before joining Accel, Ari was the Chief Architect at, where he led the innovation and development of the company's new engineering initiatives. At, he built and led a team of core engineers focused on performance management, and operations cost-saving measures.

Prior to, Ari worked as a consultant at Sapient and before that at PriceWaterhouseCoopers. During these years, he managed development and advised businesses on high technology strategy and deployment. His accomplishments at Sapient include the successful launch of, as well as successful engagements with and At PriceWaterhouseCoopers, he worked with Harrod's of London, Siemens, Intel, Compaq, Barnes & Noble, and others.

Ari's career started as a software engineer for a subsidiary of Motorola, where he wrote groundbreaking wireless paging software. Since then, his software development accomplishments also include projects revolving around statistical analysis and data warehousing. In the mid 1990's, Ari invented a new object relational database that still exceeds the capabilities and performance of database technology today.

Ari holds a B.S. in Electrical Engineering Computer Science as well as in Mechanical Engineering from University of California, Berkeley.

Matthias Matook, Enterprise Architect, Ecetera

 Matthias  Matook Matthias Matook is an Enterprise Architect at Ecetera Pty. Ltd in Sydney and is helping clients to scale their Enterprise Applications. Matthias has spend the last decade as a Java developer, analyst and architect delivering 35+ projects in 3 continents to international clients. In Australia he was working with, Bigpond, News Digital Media and many others.  He focuses on efficient, scalable and reliable distributed data distribution and computing.