The Execution Muscle: Why Great Teams Are Built, Not Hired

QCon San Francisco 2026

Keynote

The Execution Muscle: Why Great Teams Are Built, Not Hired

Wednesday Nov 18 / 09:00AM PST (1 hour 10 minutes) at Hyatt Regency, San Francisco

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$2,995, Conference (3 days)
Current pricing ends November 10th

Abstract

Every team has a strategy. Far fewer have the muscle to execute it. When things stall, we look for the cause in talent, tooling or process. In practice, it usually sits somewhere less visible: in the daily habits we reinforce with the people we work with, often without noticing.

Execution is a muscle, and like any muscle, it can be trained. Drawing on 16+ years of coaching leaders and teams in more than 50 tech companies, business psychologist Charlotte Mestwerdt of Bravely Amsterdam unpacks three habits that separate teams that ship from teams that stall. Whether you lead a team, drive a cross-team project or depend on peers and stakeholders who don’t report to you, you’ll learn:

  • How to build trust deliberately with the Relationship Bank Account: why trust is what makes execution fast, how everyday moments in standups, reviews and incidents add to or drain it, and what to talk about when it feels awkward not to talk about work.
  • How to use the Ownership Seesaw to stop being the one person driving and pushing everything: how to recognise when you’re carrying the weight, in your team or in a joint project, and how to shift it so others take ownership and keep it, even without formal authority.
  • How to manage expectations and make feedback a daily habit: why so much execution friction starts with unclear expectations, and how to agree upfront on what “good” looks like. You’ll also learn how small, frequent feedback keeps things on track with your team, peers, stakeholders and your own manager, including how to give it so it lands and how to ask for it so people actually tell you.


You’ll leave with concrete conversations, questions and habits you can start using on Monday.

Register

$2,995, Conference (3 days). Current pricing ends November 10th. All pass options.

76% senior dev or higher
1:11 speaker ratio
60+ practitioners

QCon San Francisco 2026 is a three day conference for senior software engineers, architects and team leads. An international program committee of working engineers selects every session. Patterns and practices, not products and pitches.

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Current pricing ends November 10th
$2,995, Conference (3 days)

Register