Presentation: "Quora on Mobile: A Product-Centered Approach to Multi-Platform Deployment"
Track:
User Experience (UX)
Time: Wednesday 14:40 - 15:30
Location: Marina
Abstract:
Many web-based product companies face great difficulty in bringing their products to mobile in a satisfying way. Indeed, multi-platform deployment of any kind presents challenges to product designers, who must balance the tradeoffs between platform consistency and product fidelity. Anne will review the nearly two-year process of designing, developing, and releasing the official mobile apps for Quora, then share lessons learned and words of advice on playing to the strengths of your team to create great product experiences across multiple and varying platforms.
