Presentation: Unified APIs and the Future of IPaaS
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Abstract
There are over 20,000 public APIs available today! They exist because businesses increasingly rely on highly specialized cloud apps for their productivity, causing the need for interoperability to increase.
However, the status quo puts the onus on customers to tie their apps together. App developers direct customers to a public API in the hope that they build the integration themselves; IPaaS vendors provide platforms for customers to build workflows. The result of these poor quality integrations - re-invented by each customer - is a poor user experience overall, and less engagement with SaaS apps.
What if we shift the burden to apps to work with each other out of the box? In this talk, we will explore how unified APIs are the future of the application integration ecosystem and how their design and development reap dividends for the SaaS community. We will explore how the high quality user experience this design delivers surpasses the alternatives that exist today.
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