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Track: Culture Reimagined


Day of week:

This track explores ways leading technology companies are hacking their own culture in the areas of engineering and product development, and will inspire you to rethink your own team structures and provide creative ideas for you to apply to your own organization.

Track Host:
Marty Weiner
CTO of Redditt and formerly 2nd engineer @Pinterest
Marty is the CTO of Redditt. Prior to joining Redditt, he was the second engineer to join Pinterest in early 2011. In addition to being a founding engineer at Pinterest, Marty's career includes working on the HotSpot JIT compiler at Azul Systems and developing simulator software at Stanford Linear Accelerator Center.
10:35am - 11:25am

by Sarah Lake Hagan
Social Scientist/Statistician @Nordstrom Technology People Lab

With over 1,600 Technology employees, Nordstrom Technology has grown over 40% in the past three years. We’ve encouraged our engineers to be innovative, creative, and willing to take risks by introducing a new culture code: NorDNA. NorDNA is helping to create a workplace that enables talented people to provide amazing customer experiences. Considering Nordstrom is a century-old company, how did we introduce this new change while maintaining our history? This talk will start off by explaining...

11:50am - 12:40pm

by Roy Rapoport
Manager of Product Network Engineering @Netflix

Irrespective of what a company's leadership says about its culture, priorities, or expectations for how people will work with each other, the structures put in place in a workplace create a set of rules for "winning," or maximizing the benefit to oneself or one's group. Especially if the employees hired are reasonably intelligent, they will always deduce the way to operate within the system while optimizing whatever outcomes they consider beneficial. In this way, working within an...

1:40pm - 2:30pm

by Nikhil Garg
Engineering Manager @Quora

Startups must move fast to stay ahead. It is easy to move fast in the short term and collect product/technical debt to end up with a product, codebase and systems that completely paralyze the forward development in the long term. It is also easy to set things up to move fast in the long term (e.g through high code quality) but bear significant overhead and slow downs in the short term. In this talk, I'd talk about the mental frameworks, processes and tools that allow Quora to strike a good...

2:55pm - 3:45pm

by Aaratee Rao
Engineering Leader @Uber

Technical Debt is a real phenomenon that impacts every codebase at some point. It is seen as a consequences of poor architecture and a hasty development culture which saves teams’ time, effort, money today but might lead to increased costs in the future. However, it can be a very useful tool and a strategy that helps balance short-term wins and long-term productivity. In this talk you will learn some practical and real world examples of how some well known hyper growth companies accumulated...

4:10pm - 5:00pm

by Jeremy Edberg
Cofounder @CloudNative

As a founder who recently started his own company with the goal of being 100% remote, come hear about the pitfalls we've run into, the parts that are working well, and a summary of our research talking to other fully or partially remote teams. And bring your own opinions too because we'd love to hear them!

5:25pm - 6:15pm

Open Space


Covering innovative topics

Monday Nov 16

Tuesday Nov 17

Wednesday Nov 18